New Format: “Ask Dr. Marc”

When Innovation Becomes Understandable

Aerogels are extraordinary materials. They are incredibly lightweight, high-performing, and versatile. It is precisely these properties that raise so many questions:

  • What actually distinguishes aerogels from conventional insulation materials?

  • Why are they not yet in use everywhere?

  • What is needed for innovative materials to find their way from the lab into practical application?

With our new format, “Ask Dr. Marc,” we want to give these questions the space they deserve—answering them openly, clearly, and without the technical jargon that often confuses more than it explains.

Dr. Marc will answer questions on the following topics:

  • The material properties of aerogels.

  • Concrete applications in construction, industry, and engineering.

  • Challenges in scaling and market entry.

  • The future outlook for sustainable materials.

This format is intentionally designed not only for experts, but for everyone who wants to understand how innovation works—and why it sometimes takes time. Real connections are created not through “perfect,” but through honest explanations.

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